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Player insights from Europe with Lodewijk Klootwijk

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Lodewijk Klootwijk needs little introduction, as a favourite of the 2016 Forum returns to take us through a workshop with a difference. But first, to close off proceedings on day 1, Lodewijk will share insights from the biggest customer-feedback data pool in world golf. Across Europe the industry has worked with Players1st to gather feedback and measure Net Promoter Scores - and the results have valuable lessons for us here in Australia.